How to hire the best blog writers?

by Contentwhale

Table of Contents 

  1. What can blog writers do for you?
  2. Things to remember when hiring blog writers!
  3. Best Blog Writing Services available!
    1. Content-Whale
    2. Write Right
    3. Orangus
    4. Taletel
    5. Lexiconn

Good blog posts can be a game-changer for your website. It can lead to greater engagement with your viewers, increase viewership, and get more traffic to your website, leading to more lead generation and increased potential customers/ readers. 

The advantages of content creation are increasingly being leveraged by small and large firms alike for their brand expansion and outreach. Businesses worldwide are increasingly relying on superior content to provide value to their readers and engage with them in a better way. 

Thus, content writing services are key areas to focus on when you want more viewers to get hooked to your site. You may capitalize on the advantages of blogs for your firm or website by using some effective blog writing services and creating successful blog strategies

1. What can blog writers do for you?

According to Hubspot, blog posts were used by 89% of the Content Marketers as their content marketing strategy in 2020. Besides, Blogs are among the primary three media forms that drive content creation for businesses. 

The above statistics reflect the importance of a blog in the content strategy of your business/website. There are many advantages of blog content that you may leverage to drive more traffic to your website and engage with your audience. 

Let us find out what the blog writers can do for you and your business!

  • Content Reigns!

You probably must have heard the slogan “Content is King”. This has never been so relevant as now. In the pandemic era, a study conducted by Vivo stated that there had been a 25% hike in the average screen time of people in India. This shows that people are consuming digital content increasingly.

This furthers the case of content being the emperor that may build or destroy businesses. Hence a professional blogger must ensure that businesses publish only accurate, SEO-friendly content online to drive more traffic to your company blog. 

  • You matter!

Most of the time, if you don’t hire experienced blog writers, you create bad content that you think is of value to all. This proves to be a catastrophe in terms of creating your content strategy.

Professional and skilled writers know that in content editing, one must be viewer/reader-centric and, the SEO articles must appeal to the target audience.

For example, suppose you have a digital bookstore, and you are obsessed with philosophy. You make a content where you list ten philosophical books that one must read. 

While this might appeal to you, given your interest in philosophy and metaphysical subjects, it may not cater to your larger audience. 

A blog writer would first understand your audience, let’s say, teenagers and young adults, then he or she would create and curate blog content that appeals to them. Top Teen Romances to Read! Top 10 Superhero Characters to read in 2021! And so on.

  • Analytics Matter!

Content agencies understand that one of the main purposes of creating high-quality content helps you increase your website traffic and keep the readers engaged. 

According to blogging statistics by Growth Badger 2019, there were over 600 million blogs and social posts on the internet with 1.7 million websites. In other statistics, it was shown that blog readers have a greater conversion rate. This shows the enormous amount of content available. But, to stand out in the staggering crowd of blogs, you must have quality blogs with a stellar writing team and captivating insights as well as optimized content. 

  • Brand Awareness!

Blogs can increase your brand awareness through regular viewership and greater reader engagement. This leads to making more people aware of your products and services and giving them valuable information.

According to recent branding statistics, brands that blog consistently were able to generate 67% more leads. Besides, consistent presentation of brands through blogs and digital media can increase brand awareness by 23%.

Thus, having a professional content writer through Blog writing services can do wonders for your business.

2. Things to Remember while Hiring content marketing experts 

  • Find the Blog Writer that suits you!

It would be best if you found expert writers who create blogging strategies well-suited for your needs. You must know what kind of content you want for your blog. Is it in the area of management or technology or medical sciences, or any other before hiring the appropriate subject matter expert for your content marketing? 

  • Know what to communicate! 

You must know the tone of your brand and communicate the type of audience and your goals to professional writers to curate content suiting your requirements.

  • The Level of Commitment you desire!

Businesses differ in the level of commitment they require from their content marketing agencies. While small business owners would like to have 3-4 blogs or guest posts per week, large businesses would like their team of writers to create unique blog content every day.

  • In-house, or Agency: Your choice!

Before hiring blog writers, you must understand whether you would like in-house writers or a dedicated agency to create blog content for you. While small and large firms can go for in-house content writers, they may compromise on the quality of content. Hence you should opt for agencies rendering professional content writing services through a pool of talented in-house and freelance writers. 

  • Brief to the Writer!

While the professional blog writer will create unique and amazing content for you, you must specify certain guidelines like the frequency of blogs, the broad topics to write on, some keywords and frequencies, word count, and so on so that the blog writer caters to your high-quality blog posts needs and help you meet your business goals effectively. 

3. Best Blog Writing Services available!

Many content Writing Service companies may help you get customized blogs with their unique writing styles and subject matter expertise to increase your brand awareness and brand identity for your business and greater customer engagement.

Read on to find out about the 5 Blog writing services you may find suitable for your business.

1. Content-Whale 

Content-Whale is one of the leading content agencies in India that provides you with a wide range of content vertices, including blogs, website content, technical content, branding content, and many more. This popular content writing agency is renowned to meet deadlines like no other content service provider.

Content-Whale is one of the leading content agencies in India that provides you with a wide range of content vertices, including blogs, website content, technical content, branding content, and many more. This popular content writing agency is renowned to meet deadlines like no other content service provider.

Website: https://content-whale.com/

Email Contact: business@content-whale.com

Content-Whale creates authentic and captivating blog content and social media posts that are sure to fulfil all your blogging requirements. They are an excellent team of professional and experienced bloggers who walk their talk and provide you with the best content and greater visibility! With Content-Whale, your website is sure to increase its visibility, customer engagement, and better brand awareness.

2. Write Right

Write Right is another content writing agency that helps websites with blog content.

Website: https://www.write-right.in

Email Contact: contact@write-right.in

Write Right has been providing a different content type for businesses and academics alike. They curate outstanding blog and social media content, keeping in mind the audience’s tastes and preferences.

3. Orangus

This is a New Delhi-based content provider that offers blogging services to its clients, among others.

Website: https://www.orangus.com/

Email contact:info@orangus.com

They offer unique content on a plethora of topics with great precision. The blogs are informative and add value to the readers’ knowledge and interest. Thus they engage with their audience to increase the website traffic.

4. Taletel

They provide exceptional content services, including blogs and technical writing assistance to their clientele which is well dispersed worldwide.

Website: https://taletel.com/

E-mail contact: contact@taletel.com

5. Lexiconn

Lexiconn is another Content writing agency that provides Blog writing services to its clients. They write authentic content that interests their readers. They specialize in B2B SEO writing.

Website: https://www.lexiconn.in/

Email contact: hello@lexiconn.in

A good content marketing strategy holds the potential to establish your business as an industry leader and effectively help you reach your target audience. Hence is more than ever important to choose a credible blog writing service that delivers an excellent piece of content within the stipulated time optimized for social sharing on search engine. Also, by hiring a team of experienced writers, you can increase your user engagement, brand visibility, and better business through optimized and fresh content. 

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